All-digital-all-the-time isn’t always the best marketing move. In this episode, Lori talks with Nicole Lapointe of GatherPointe about why in-person events still deliver.

When was the last time you read a company’s About Us page before buying? Probably never. But when was the last time a 20-second video of someone using a product convinced you to buy? Probably recently.

In this episode of Rev & Reach, Lori Jo breaks down the rapid rise of social commerce and why brands can no longer rely on websites alone to drive sales.

In this episode of Rev & Reach, Lori Jo breaks down the rapid rise of social commerce and why brands can no longer rely on websites alone to drive sales.

In this episode of Rev & Reach, Lori Jo Vest breaks down how AI is fundamentally changing the way people search — and why traditional SEO alone is no longer enough.